Benjamin Golden

[115+ Quick-Wins] Shopify SEO Checklist!

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I generated $29.6M in organic revenue by NOT following Google's "best practices"... Here are 5 strategies that work but Google doesn't want you using… 🚫 For reference, I used every single one of these strategies on my Shopify stores, which still bring in consistent organic revenue even during algorithm updates that crush our competitors. 1️⃣ Buying and redirecting expired domains You can find domains with strong backlink profiles in your niche for a few hundred dollars on marketplaces like Odys Global or Domain Market. Review their backlink profile and history, then redirect it to your Shopify store's homepage or a highly relevant collection page. This lets you acquire hundreds or thousands of quality backlinks from a single domain purchase - building what would take agencies 12 months in a single afternoon. 2️⃣ EMD (Exact Match Domains): If you're serious about SEO, exact match domains are gold. Trying to rank for "organic dog treats"? Buy OrganicDogTreats .com (or a close variation), and your chances of ranking for that keyword and all its variations just skyrocketed. Your competitors will spend years trying to outrank a domain name advantage you secured in 5 minutes. 3️⃣ Strategically Buying Backlinks There are 2 ways to get backlinks: Option 1: Spend months creating "epic content" hoping publications might link to you... or might not. Option 2: Reach out to relevant publications and pay a placement fee to get published immediately. Time is money. I'd rather invest in strategic link placements and spend my time scaling my business, not begging bloggers for links. 4️⃣ Keyword Stuffing The more Google sees your target keyword in strategic sections of your page, the higher your ranking potential. This doesn't mean stuffing every sentence with keywords. It means maximizing the use of your target keyword and variations in titles, headings, descriptions, and content - while maintaining quality and readability. There's no such thing as over-optimization, only poor user experience. 5️⃣ Technical heading optimization Need to include more keyword variations in your page headings but don't have the visual space? Strategic placement behind hero banners works perfectly. Most Shopify stores accidentally do this anyway with their theme setup - but smart stores do it intentionally for maximum SEO impact. These 5 strategies are just a beginning... Inside our Shopify SEO Checklist we have more then 115 quick wins with templates & guides so you can implement them right away. You'll find the complete technical foundation that helped us generate $29.6M in organic revenue - including strategies that work even when Google updates their algorithm. Biggest brands like SNOW, BlendJet, and 200+ other Shopify stores already uses our SEO checklist. 👉 Click here to get the complete Shopify SEO Checklist: https://go.goldenweb.net/shopify-seo-checklist